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52 Single-family home rentals remained a strong market for investors during the last year with good prospects ahead, despite the challenges for owners of other rental properties as a result of the COVID-19 pandemic moratoria. "e single-family home rental market is absolutely on fire," said Jeff Pintar, CEO, Pintar Investment Company, echoing the sentiments of other market experts. "In all aspects of it, it's continued to get stronger and stronger and has continued to evolve. e operational efficiencies of this business are actually far better than multifamily or other asset classes." "Most of our customers are adding to their portfolios right now," added Bill Tessar, President, Civic Financial Services. e current trend continues the recent strength of the single-family home rental market, experts agree. "Leading into the pandemic, the single- family rental market was booming based on volume, the appetite for it on Wall Street, and the price the secondary market was willing to pay," Tessar noted. at's not to say that the pandemic didn't cause some challenges—at least briefly. "In March of 2020, we were growing quickly, hiring, and growing our platform significantly," said Damon Riehl, CEO, Property Loan Exchange LLC. "In late March, essentially all our sources of product, the lenders that we partner with, halted their lending activities for a period of 60-90 days, with some even longer than that. It created an environment where we had clients with the demand, but we didn't have product for them available. en things started to improve in the fall." Now, not only has the lending market returned to full speed ahead, in many ways the products' pricing is superior to where it was pre-COVID-19. "I would say loan sizes and LTVs are almost exactly where they were," Riehl added. "Rates are better than where they were pre-COVID-19, and more and more correspondent lenders have emerged as well." ough Lima One Capital was hit hard at the start of the pandemic as loan volume came to a halt, what's bounced back the strongest are the loans for rental properties, according to Jeff Tennyson, the company's President and CEO. "Since the late '60s, 35% of the $25 trillion housing stock in America was consistently rental. e rental market has always had a very strong base," Tennyson said. "COVID-19 has sent a message to real estate investors that a Cover Story By: Phil Britt THE SKY'S THE LIMIT WITH SFR Representatives of Civic Financial Services, Global Strategic, Lima One Capital, Marketplace Homes, Pintar Investment Company, PlanOmatic, Property Loan Exchange, and RCN Capital discuss why SFR is a solid bet for investors.