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MortgagePoint » Your Trusted Source for Mortgage Banking and Servicing News 8 January 2024 M T E C H ROCKET HOMES LAUNCHES FIRST AI-DRIVEN APPLE CARPLAY FEATURE TO FUEL HOMEOWNERSHIP R ocket Homes announced its iOS app is now available on car, truck, and SUV infotainment screens through Apple CarPlay. The Rocket Homes app now merges the house hunt with the open road. Homes listed for sale can be seen in the "Nearby" tab of the Rocket Homes app on CarPlay. With a tap of the vehicle's screen, drivers can easily get directions to the home, call an agent, or save the listing to their "Favorites." Once they reach their destination, users can easily take a deeper dive into the detailed photos and specifications of each home from the app on their iPhones. "The Rocket Homes app is making house hunting more convenient for busy homebuyers on the go," said Doug Seabolt, CEO of Rocket Homes. "When looking for a new home, the search never stops—even when you are driving around town. That was the thought that led to this feature. Now, when home shoppers see a place that catches their eye, they do not need to remember an address, cross streets, or a phone number because Rocket Homes has it handled for them." Exploring properties is one of the longest and most critical stages of the homeownership journey, which can take months or even years, according to a recent report from Rocket Mortgage. Rocket Homes' advanced artificial intelligence (AI) and machine learning capabilities learn a home shopper's pref- erences through each "Favorited" listing in CarPlay or the mobile app. Leveraging AI, the app displays nearby homes that match the individ- ual user's preferences, streamlining the often tedious and time-consuming house-hunting process. "By using the Rocket Homes app through CarPlay, homebuyers are able to visualize what their future could look like in real-time, bringing real estate to life right on the street where buyers could potentially live," said Eric Prigot, Founder and Principle Real Estate Agent at The Collective Team at Compass. "As technology continues to evolve, integrating mobility in the home search experience will become preferred for many homebuyers, which is exactly what Rocket Homes is accomplishing today with this innovative product." With more than 98% of cars in the U.S. supporting CarPlay and the majority of Americans with smartphones owning Maximize Returns on Your Real Estate Portfolio Hubzu's online marketplace provides sellers a nationwide platform to market properties throughout their entire lifecycle. From traditional and short sales to bank-owned and foreclosure sales, sellers can leverage our marketing expertise and comprehensive market intelligence to reach millions of potential buyers across the U.S. CWCOT REO Foreclosure Sales Traditional Sales Short Sales Full Asset Management Services Visit Hubzu.com for more information