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MortgagePoint November 2025

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15 November 2025 November 2025 » themortgagepoint.com M O V E R S & S H A K E R S Adams' passion for renovation stems from years of guiding MLOs, agents, and borrowers through complex transactions. Renovation loans, he explained, don't just repair roofs or furnaces; they keep deals alive when traditional financing might fall apart. They also help buyers consider proper- ties that might otherwise linger on the market. Homes with deferred mainte- nance or outdated finishes often sell at a discount or attract fewer offers. With a renovation loan, buyers can purchase those homes and then add the modern finishes, updated layouts, or expanded spaces they want. "There's intrinsic value in making a house your own instead of going with the previous homeowner's choices and waiting to do renovations," Adams added. "Millennials and Gen Z buyers, veterans, and families caring for loved ones don't want to wait years to remod- el—they want a house that ref lects their taste, in the right neighborhood, today. Renovation lending makes that possible while building long-term gen- erational wealth." In his new role, Adams will deliver live and on-demand training for MLOs and real estate agents, creating a re- peatable playbook that helps retail loan officers grow their markets. He will also collaborate with Planet's marketing team to drive education and lead gen- eration, ensuring agents and borrowers understand how renovation programs can solve common challenges. "John wakes up every day thinking about how property builds wealth, and he has shown hundreds of people how to overcome their fears of renovation lending," said Matt Payan, SVP Na- tional Production, Distributed Retail at Planet. "His expertise, energy, and innovative approach are a perfect fit for Planet's entrepreneurial culture and our commitment to supporting custom- ers throughout their homeownership journey." Adams is also the author of House Hacking: Using Renovation Loans For A Better Way To Buy A Home, an Amazon No. 1 bestseller. He donates a portion of the book's proceeds to K9s For War- riors, ref lecting his dedication to giving back to the military community. "I chose Planet because it has the scale, talent, and resources to move the adoption of renovation loans forward," Adams said. "Planet understands what it takes to bring clarity to renovation lending. We have the subject matter experts, the systems, and the drive to connect every dot for our customers and partners."

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