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» VISIT US ONLINE @ DSNEWS.COM 51 SPECIAL ADVERTORIAL SECTION LENDERS & SERVICERS OUTSOURCERS AGENTS & BROKERS ATTORNEYS SERVICE PROVIDER AUCTION.COM 800.793.6107 Auction.com COMPANY DESCRIPTION Auction.com is the nation's leading online real estate transaction marketplace focused exclusively on the sale of bank-owned and foreclosure properties. The company brings a breadth of quality assets to the market, attracting prospective buyers through world-class marketing and leveraging a scalable technology platform to conduct transactions in a transparent, efficient manner. KEY PERSONNEL » » Jason»Allnutt,»General Manager » » Colleen»Lambros,»Chief Marketing Officer » » Ali»Haralson,»Chief Business Development Officer » » Min»Alexander,»Chief Operations Officer » » Amit»Aggarwal,»Chief Technology Officer STAFFING: The organization currently has more than 1,000 employees. GEOGRAPHICAL SCOPE AND COVERAGE AREA: Auction.com hosts over 16,000 auctions and 2,000 customer facing events across 3,100 U.S. counties annually, with buyers from around the globe. INDUSTRY AWARDS, ACCOLADES, AND MILESTONES » CapitalG (formerly Google Capital) Investment (2014) » Mobile Excellence Award (2014) » Unveiled the first real estate Nowcast, which leverages industry, transactional and Google search data to predict housing market trends as they are occurring. (2014) » Thomas H. Lee Partners Acquisition (2017) COMPANY HISTORY: Auction.com was founded in 2007 by long-time auctioneers and entrepreneurs Jeff Frieden and Rob Friedman and was originally focused on selling distressed homes via live auction events. In 2008, with a goal of making transactions easier and more transparent for buyers and sellers, they began to leverage Internet technology to create what is now the nation's leading online real estate marketplace. When the foreclosure crisis hit, the company became the go-to resource for sellers looking for a better, faster way to market their distressed assets. The business also expanded into the commercial real estate market in 2009. Today, Auction.com continues to drive the technological evolution forward within the real estate disposition market. The marketplace utilizes innovative digital technology solutions paired with local market insights from its real estate partners to guide sellers and investors toward meeting their goals in the most optimal and efficient manner. Additionally, these parties find the magnitude of the marketplace, the support of Auction.com's teams, and constant communication via mobile app, property alerts, and automated property status emails essential to finding and securing the right properties for them. KEY FEATURES/BENEFITS Whether online or on- site, Auction.com offers buyers unprecedented insights into properties through its ability to aggregate intelligence and provide to information such as a property's condition, its occupancy status, the neighborhood it's located in as well as access to important resources, such as title reports, tax lien documents, property insights reports, etc. For sellers, the company utilizes resources such as historical customer behavioral data, public records, and attorney information among others to help support pricing or selling strategies, reducing disposition timelines for higher sell-through-rates. Beginning in 2017, Auction.com introduced online third-party sales in Ohio, in conjunction with Private Selling Officers (PSOs). Now, buyers looking for real estate in Ohio can bid anywhere throughout the world via digital or mobile device and still experience the optimal, streamlined and transparent environment that Auction.com is known for. COMPETITIVE ADVANTAGE: The unique online platform offers the most extensive volume of distressed residential property listings of any real estate marketplace. Auction.com attracts up to 35x more traffic than the leading competitor and boasts more engaged buyers as well. The company's customer-centric focus enables its team of experienced professionals to bring the best industry insight and specific use cases to customers. When it comes to choosing the right partner to support investors' business, size matters. No other online marketplace provides investors with access to the volume of available properties paired with the level of industry-leading customer support, available through the channel of their choice. Since the launch of Auction.com's platform, it has grown to encompass millions of registered users and has sold more than 300,000 properties worth more than $33 billion. Through its online marketplace, investors have access to properties in all 50 states. ADDED CLIENT VALUE Customers find the process of selling and buying distressed assets much easier through Auction.com. Unlike traditional methods, Auction.com maximizes the number of investors able to view a property, connecting potential buyers throughout the world to specific properties meeting their criteria. Through Auction.com, sellers are finding that their assets are being sold sooner thanks to greater level of interaction between the selling and buying parties. By uniquely leveraging internet and mobile technology, Auction.com helps sellers rid their balance sheets of distressed assets, save in operational and financial costs and contribute to the stabilization of neighborhoods. KEYS TO SUCCESS The ongoing success of Auction.com is a result of: » A culture that is sharply focused on being aligned with and committed to the needs of our customers and our staff » Deep industry knowledge enhanced by data science » Superior execution stemming from strategic clarity and prioritized investment » A philanthropic mission of giving back to organizations and communities nationwide