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MortgagePoint April 2025

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MortgagePoint » Your Trusted Source for Mortgage Banking and Servicing News 44 S P E C I A L S E C T I O N BEST IN TECH BEST IN TECH R E C O G N I Z I N G T H E B E S T I N M O R T G A G E T E C H I t is not only about data—it is about the insights and the IMPACT. In today's competitive digital landscape, businesses need more than just data to succeed. Gleam is a cloud-based SaaS platform that empowers marketers to turn in- sights into impactful results. With advanced analytics, peer bench- marking, and conversational AI, Gleam optimizes your marketing spend and delivers higher ROI. Transforming Marketing With Technology Gleam uses AI and machine learning to provide real-time cam- paign optimization, data collection across multiple sources, and peer benchmarking. By comparing your performance to industry stan- dards, Gleam helps identify areas for improvement, refine strategies, and stay ahead of competitors. Our conversational AI also enhances customer engagement by enabling asking questions and insights into your data in a natural language. Whether you're a startup or an es- tablished brand, Gleam provides actionable insights to improve your marketing performance. From automated campaign adjustments to customer segmentation, Gleam helps you make the most of every marketing dollar. At Gleam, we don't just provide data—we turn it into actionable insights that drive business growth—partner with us to unlock the power of intelligent marketing. Visit gleaminteractive.ai to start opti- mizing your marketing efforts today! I CE Mortgage Technology and its AI-powered tool, Ask Regi, are revolutionizing operational compliance efficiency in the mortgage industry. Ask Regi, an AI-driven search assistant, is inte- grated into the AllRegs compliance database, a trusted resource for regulatory information in the mortgage industry. By using advanced conversational AI, it provides accurate, real-time answers to user que- ries with contextual relevance. Application of AI is applied to nearly one million pages of structured and unstructured content. Proven Impact Since its launch, Ask Regi has demonstrated immediate and measurable impact: • 6.3 times more searches in AllRegs, signaling rapid adoption. • 72.8% of searches resulted in AI-driven answers, highlighting its precision. • 32% faster response times, streamlining decision-making. Solving Industry Challenges Ask Regi simplifies critical processes across the mortgage lifecycle by delivering direct results, eliminating the need to manually search lengthy rules and guidelines. It helps professionals quickly find laws and regulations and investor requirements. For example, a user can ask, "What exceptions allow for a second FHA mortgage?" Ask Regi delivers a direct response with citations, reducing errors and acceler- ating workflows in today's highly regulated mortgage environment. Advancing ICE Mortgage Technology's Mission Ask Regi exemplifies ICE Mortgage Technology's commitment to digitizing and automating the real estate and housing finance life- cycle. By addressing critical regulatory and compliance challenges, it enables mortgage professionals to make confident, data-driven deci- sions, improving outcomes for lenders, servicers, and homeowners. Why Ask Regi Deserves the Award ICE Mortgage Technology's dedication to innovation and excellence makes it an outstanding candidate for the MortgagePoint Tech Excellence Award. Ask Regi addresses the mortgage industry's compliance challenges with measurable improvements in efficiency, accuracy, and user satisfaction solidifying its role as a game-changer in mortgage compliance. GLEAM INTERACTIVE ICE MORTGAGE TECHNOLOGY What Sets Gleam Interactive Apart: • Peer Benchmarking: Com- pare your performance to industry leaders and identi- fy growth opportunities. • AI-Driven Optimization: Automatically adjust campaigns for maximum impact. • Real-Time Analytics: Make quick, data-driven decisions with up-to-the-minute insights. • Conversational AI: Engage with your data, ask ques- tions, and get insights using natural language and text. • Scalable Solutions: Tailored to businesses of all sizes. • Cost-Effective: Maximize your marketing budget while improving ROI. • Integrate Multiple Data Sources: Unify data, query and build custom dash- board, and ask questions about your data in a natural language. gleaminteractive.ai mortgagetech.ice.com/products/allregs

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