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MortgagePoint » Your Trusted Source for Mortgage Banking and Servicing News 6 May 2024 M T E C H search tool that allows users to customize their property searches based on personal lifestyle preferences. "This partnership with Local Logic marks a major advancement for homege- nius, aligning with our mission to innovate and streamline the real estate experience," said Eric Ray, Senior EVP, Chief Digital Officer, and Co-Head of homegenius. "By integrating Local Logic's location intelligence into our homegenius platform, our clients with unparalleled insights into properties and neighborhoods, enhancing decision-making in the real estate market." This collaboration brings together Local Logic's granular location insights and homegenius' innovative technology solutions, enabling users to make more in- formed decisions from search to close. The integration of Local Logic's tools will allow homegenius to offer a more personalized search experience, providing a better understanding of property characteristics and neighborhood qualities. "We are excited to partner with home- genius to bring our advanced location intel- ligence directly into the hands of consumers and real estate professionals," said Vin- cent-Charles Hodder, CEO of Local Logic. "This partnership is a testament to our commitment to enhancing the real estate industry through data-driven solutions that empower users with comprehensive insights into properties and their environments." FIGURE LAUNCHES AI- POWERED CHATBOT F igure Technology Solutions has launched its AI-powered chatbot built using the latest generation of large language models. This launch demonstrates Figure's commitment to har- nessing the power of artificial intelligence and machine learning to help drive Fig- ure's solutions for the lending ecosystem. Figure's AI chatbot is designed to en- hance and streamline its HELOC applica- tion and origination process as well as the broader customer service experience on Figure's platform. The chatbot is available to provide operational support during and after Figure's Customer Support Special- ists' operation hours. During operation hours, the chatbot provides Figure's Customer Support Specialists with sample responses to common HELOC product and application process questions, with the aim of shortening response times to customers and allowing Customer Sup- port Specialists to focus on resolving more complex inquiries in a timely fashion. During after-hours, Figure's AI chatbot is designed to address fundamental inquiries, facilitating a seamless applica- tion process for customers. From guiding users through initial queries to providing essential information and assistance, this AI chatbot serves as around-the-clock support, improving the accessibility and efficiency of Figure's loan origination platform. In turn, this will help strengthen the customer service experience on Figure's platform and drive increased efficiency within its lending technology solutions platform. "The mortgage lending space is still highly manual, and there remains a pressing need for automation within the industry," said Ruben Padron, Chief Data Officer at Figure Technology. "Through the development of highly efficient customer solutions like the AI chatbot, we believe Figure is positioning itself at the forefront of the tech revolution within the mortgage space. By investing in our generative AI portfolio to bolster our proprietary tech-en- abled platform, we are excited to continue to drive efficiency across the broader mort- gage and lending ecosystem and maximize value for our customers and partners." AMERICAN HERITAGE LENDING DEPLOYS OPTIFINOW'S TPO CRM SYSTEM N on-QM lender American Heritage Lending (AHL) has announced the deployment of the OptifiNow TPO CRM system. Established in 2008 and with more than $1 billion in loans funded, AHL is renowned for its non-QM loan products, and dedication to communication and quick responses to their broker clients. Led by Founder and President Justin Smith and CEO David Orloff, AHL chose OptifiNow because the system integrates seamlessly with their technology stack, "By integrating Local Logic's location intelligence into our homegenius platform, our clients with unparalleled insights into properties and neighborhoods, enhancing decision-making in the real estate market." —Eric Ray, Senior EVP, Chief Digital Officer; Co-Head, homegenius